Creating a Customer Profile

 





NIKOLA HALYK

1) age:19

2) gender: Female

3) Material Status: Single

4) Location: Leicester, England

5) Occupation: ... 

6) Annual Income: 0

7) Education: University 

8) Behaviour: 

Where does your partner usually shop? - In stores

What does your partner spend their money on? - fashion, games, 

Do they shop often or infrequently? - often shop 

Do they browse and investigate first or impulse buy- impulse buy

9) What goals/wants do they have when shopping? sale, 

10) What are the pain points?  e.i.what prevents or puts off your partner from purchasing? Pain points - if is ugly, do not buy

11) What are their Motivations? - sales, 

12) What devices does she use: computer, tablet, mobile phone

13) What key strategies would you employ to entice your partner to buy. - Low price

Favourite Brands: Primark, h&m

Online shop: with games


Comments

Post a Comment

Popular posts from this blog

changes on my website

Image
I revamped my changed design, content and features which helped my website stay current. WIX give me a freedom to design a website exactly the way I want with innovative drag and drop.   1. I have changed home page background by adding my own painting with gouache. 2. I created a new page for my major project and addedd it to the drop down menu on the portfolio button . 3. I have added new major project portfolio - book 4. I have added describing text about book. I created a book for children with colourful illustrations, entitled "The girl and her protective dragon". Illustrations in this book show the main character Miriag who is going alone to visit her grandparents. Unfortunately, the girl gets lost on the way, but she meets a friendly dragon who helps her reach her grandparents.     On every page we can see bold images made in 2D style. This book is perfect for children aged 3-6 which is a  classic fairy tales for toddlers and preschool children. Enjoy rea...
Read more

Artist research - Michael Martchenko - Canadian illustrator

Image
Michael Martchenko was born in 1942 in Carcassone, France and, as a boy, became interested in comic books and cartoons. When he was seven years old, his family moved to Canada where he attended Ontario College of Arts in 1966. While working as a creative director at an advertising company, he was noticed and approached by an author of children's books, Robert Munsch and his publishing house. The two artists quickly found out that they have a lot in common and their fruitfull partnership was born. It can first be appreciated in  The Paper Bag  published in 1980. Ten years later, Martchenko published his own children's book,  Birdfeeder Banquet , wich was well accepted by the critics and often compared to his earlier works with Munsch.  His work was described as full of humour and panache. Within the same decade, he began working with Allen Morgan on his series about nighttime escapades of a young boy, again gaining the approval of the critics who said his illustration...
Read more

I Hate Art - Angry Dog - Edvard Munch

Image
Angry Dog is a painting by Edvard Munch painted in 1938-43 the painting shows a big black angry dog with the tongue hanging out. The dog is standing outside in the grass and there are birch trees behind it. the dog is looking at the viewer clearly angry. We can only see the front half of its body. This painting ia a story between Edward and his neigbours dog. The painting is carelessly painted as if by a child. I do not like the fact that the brushstrokes are thick,  defined because it makes the painting seem unfinished unflatering without any techniques and skill. The paint is smeared on the canvas which has many visible blank spaces.  For me, the painting should be more realistic and precise with many details. I am not a fan of abstract composition. I do not like the subject of this artwork. In my opinion, the subject matter of a painting should be pleased on the eyes and give joy. Image reference: https://munch.emuseum.com/articles/24317
Read more